A Unique Out of Home medium
Ski lifts are the highways of the Alps but with more benefits. When sitting in a ski lift there are hardly any distractions and there is definitely no commercial clutter. This way, the relaxed and open minded consumers can focus all their attention to your messages.
Captivate your audience
As there is a fixed sequence of lift pylons, different posters can be used to give more information or tell a story. This way the consumer can be really captivated by what you have to share with them.
Facts & Figures
- Average 10-12 pylons per lift
- Captive audience
- Exposure of between 4 – 8 minutes
- 100% domination of each lift
- A1 and A2 formats
- Costs are based on passenger’s figures and the number of posters
- ≤ 15.000.000 impacts per lift per season